Kent

Kent is an American brand of cigarettes, currently owned and manufactured by R.J. Reynolds Tobacco Company in the United Statesand British American Tobacco elsewhere. The brand is named after Herbert Kent, a former executive at Lorillard Tobacco Company.

Widely recognized by many as the first popular filtered cigarette, Kent was introduced by th...

Kent is an American brand of cigarettes, currently owned and manufactured by R.J. Reynolds Tobacco Company in the United Statesand British American Tobacco elsewhere. The brand is named after Herbert Kent, a former executive at Lorillard Tobacco Company.

Widely recognized by many as the first popular filtered cigarette, Kent was introduced by the Lorillard Tobacco Company in 1952 around the same time a series of articles entitled "cancer by the carton", published by Reader's Digest, scared American consumers into seeking out a filter brand at a time when most brands were filterless. (Viceroy cigarettes had been the first to introduce filters, in 1936.[citation needed]) Kent widely touted its "famous micronite filter" and promised consumers the "greatest health protection in history". Sales of Kent skyrocketed, and it has been estimated that in Kent's first four years on the market, Lorillard sold some 13 billion Kent cigarettes. From March 1952 until at least May 1956, however, the Micronite filter in Kent cigarettes contained compressed carcinogenic blue asbestos within the crimped crepe paper.[3][4] It has been suspected that many cases of mesothelioma have been caused specifically by smoking the original Kent cigarettes, and various lawsuits followed over the years because of it.[5][6][7] Lorillard quietly changed the filter material from asbestos to the more common cellulose acetate in mid 1956.[3] Kent continued to grow until the late 1960s, then began a long, steady decline as more filtered cigarette brands promising even lower tar (and appealing to smokers' desires for a "safer" smoke) were introduced.

However, Kent continued to stay in the top ten cigarette brand list until 1979.[8] In 1977, Lorillard sold the overseas rights of Kent and all of its other brands[9] and today Kents manufactured outside the U.S. are property of British American Tobacco.

In the 1970s, British American Tobacco bought the brand and started selling it outside of the U.S, eventually making it one of their most popular brands along with Dunhill, Lucky Strike, Pall Mall and Rothmans.[2]

On June 15, 2014 Reynolds American offered to buy the Lorillard tobacco company for $27.4 billion and effective June 12, 2015 the Kent brand became the property of R.J. Reynolds Tobacco Company.

Various advertising posters were made for Kent cigarettes, ranging from 1955 until 1986.

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Kent  There are 15 products.

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Kent

Top sellers

  • Marlboro Gold
    Marlboro Gold (Lights)

    Classic Lights flavor. Regular king size. Less Smell technology. Gold...

    £49.80
  • Marlboro Double Mix
    Marlboro Double Mix

    Two capsules: menthol and berry. Compact "queen" size. Fresh Line Tar...

    £47.40
  • Rothmans Blue
    Rothmans Blue

    Traditional flavor. Regular king size. Tar content: 7 mg, Nicotine...

    £42.40
  • Marlboro Red
    Marlboro Red

    Classic strong flavor. Regular king size. Less Smell technology. Flavor...

    £49.80
  • Esse Menthol
    Esse Menthol

    Menthol flavor. Super Slims sized format. Tar content: 6.0 mg, Nicotine...

    £47.80
  • Esse Exchange
    Esse Exchange

    Menthol Capsule. Lights flavor. Super Slims. Tar content: 4.0 mg,...

    £47.80

New products

  • Esse Strawberry
    Esse Strawberry

    Strawberry capsule. Lights. Super Slims format. Tar content: 3.0 mg,...

    £47.80
  • HEETS Green Zing
    HEETS Green Zing

    HEETS Green Zing for IQOS. Citrus taste.  Nicotine content is low....

    £44.70
  • HEETS Silver
    HEETS Silver

    HEETS Silver for IQOS. Classic tobacco taste.  Nicotine content is...

    £44.70
  • Cigaronne Black Royal Slims
    Cigaronne Black Royal Slims

    Premium tobacco. Super Slims size. Tar content: 3 mg, Nicotine content:...

    £133.00
  • Kent 3 in 1 (three capsules)
    Kent 3 in 1 (three capsules)

    The only cigarettes with Three capsules inside!  Exotic, melon, bubble...

    £46.80
  • Winston Shiny Mix
    Winston Shiny Mix

    Capsule with pear taste. Compact "queen" size. Tar content: 4 mg,...

    £45.10

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